Jose Henrique Borghi came into the limelight while he got into the media industry in 1989, working with Standard Ogilvy. Years later, he got his name among the key figures in the Brazilian advertising industry after establishing Mullen Lowe Brazil. The ad agency broke into the industry after a series of mind-blowing adverts, such as Sazon, Fiat, and Parmalat. Jose Borghi, who now serves as the president of Mullen Lowe, was recently featured in an interview where he shared his story on both career and personal life. The interview took place along athletic tracks at the Esporte Clube Pinheiros during his usual morning jogging sessions.
From the interview, it was clear that Jose Henrique Borghi is a man of simplicity. He prefers to wear simple jeans pants, a shirt or a t-shirt, and sneakers. According to him, this dressing code was born out of his hate of being forced to wear official clothes during his days as a banker. Borghi resides in Sao Paulo close to his workplace and the EsporteClubePinheiros, which allows him to jog home when he feels like.
His Sports’ Life
Borghi’s performance at work is dependent on his involvement in sports. According to him, sports give him the energy to handle the demanding presidency role at Mullen Lowe. He further said that by waking up as early as 4.30 am to train, he could manage his time properly. Borghi participates in triathlons and read full article.
About His Role at Mullen Lowe
Jose Borghi took pride in the success achieved by Mullen Lowe under his leadership. From having a workforce of more than 300 people, to winning many accounts over the last three years, Jose felt that the company was headed in the right direction. His biggest pride, however, is being the mastermind behind Sazon, Fiat, and Parmalat ads. He argued that the three ads did not just propel him to great heights, but they also made a great impact on the client companies and What Borghi knows.